As a developer, you can never know enough programming languages. Each language you learn provides you with a tool for solving unique problems and developing very specific tools and solutions. And while most developers spend their time with PHP, JavaScript, and other basic (and important) languages, there’s a new kid on the block that should command your attention. [Read more…]
What to A/B Test When Building Your Website
When you build a website, you aim for perfection. However, what you consider the “perfect” website may not be in line with what your visitors will respond to — and might even drive them away.
Something as major as the hero image you choose for your landing page or as minor as the color of the call-to-action button can significantly affect your conversion rate. [Read more…]
Web Developers: Stop Implicitly Trusting Data to Guide Your Hand
User experience experts and web developers have a tough course; not only do they have to work together to create an aesthetically pleasing, functional site, they also have to dig deep into user psychologies to develop experiences that leave a lasting—and positive—impression of the brand. It requires both careful precision and a bit of guesswork, but the recent emergence and development of data trends is making the process more accessible.
Unfortunately, there are also some downsides and risks associated with this reliance on data. [Read more…]
The Case for Parallax Design in 2016 and Beyond
Design techniques are fleeting, so it’s hard to determine what’s simply trendy, and what actually works. Here we stand in 2016, though, and parallax design is still as popular as ever. If you haven’t experimented with parallax design, now may be the time to give it a try. [Read more…]
Tips for Writing a Web Design Proposal
One of the biggest challenges that web designers face begins before they even get started – finding prospective clients. It is a tedious process that can eat up countless hours and greet you with many disappointments. And no matter how skilled and talented you are, you can’t become successful if you don’t know how to effectively market your services online.
This is why, as a web designer, you also need to refine your proposal writing skills to find work and get paid. Here are some tips that can help you master the most infuriating challenges of being a web designer: [Read more…]